International

What's the missing element in the most conversion strategies? The Psychology of…
Doru Oraselu is currently studying for the Professional Diploma in Marketing with…
Digital technology provides marketers with a vast array of tools and most…
 With over 14 years of marketing experience in the FMCG, Noemi Varga…
Programatic marketing is  still a little known and understood opportunity  for many…
Are consumers as excited by innovation as creative folk? Richard Edelman pondered…
Knowing about the future is not enough. Marketers also need  to understand how…
One of the most controversial, outrageous and culturally polarizing artists of his…

Revista Marketing Focus a fost lansata de Institutul de Marketing  cu scopul de a aduce un plus de informatie, idei si resurse de marketing atat profesionistilor de marketing, cat si celorlalti actori si departamente implicate in livrarea performantei de marketing:comunicare si relatii publice, resurse umane, IT, financiar,  relatii cu clientii si nu in ultimul rand management. 

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